Reasons Why You Need Local SEO
Glasgow – Freelance SEO
We Know What Works
SEO Can Deliver Quality Leads
A recent survey showed that prospective customers who find your website via an organic search will result in a sale 14.6% of the time, on average. Compare this to a 1.7% close rate for prospects that you find via outbound marketing, like tele-sales or email blasts.
What you need to know: SEO is nearly 900% more effective than outbound marketing and requires much less up front investment.
When a prospective customer finds you while they are searching for a solution to their problem, they are far more receptive to your offer and more likely to buy. This is the very definition of a “warm” or “hot” lead.
SEO Traffic Beats Paid Ads
Research finds that paid search, such as Google AdWords, accounts for only about 10-15% of all website traffic. Unpaid, organic search results drive 60-75% of website traffic. Which means paid search is only the tip of the marketing iceberg.
What this means for your business is that you are likely to be leaving a huge amount of money on the table if you ignore SEO and organic search and if it’s not you that searchers find, it’s going to be one of your competitors.
SEO Audit Glasgow – Free SEO Audit
We offer free SEO audits so you can take a look at the current state of your website. As a leading Glasgow based Freelance SEO, I have years of experience improving SEO rankings and getting clients to Google’s top positions.
We leverage API integrations from Google Analytics, Google Ads (Adwords), Facebook, Google Search Console, Google My Business API, and others to compile a full digital analytics view.
Each dashboard is customized with the KPIs (Key Performance Indicators) that you want, and includes filterable date ranges to see historical and recent trends.
You get data when you want it – no more waiting on monthly reports for insights.d effective techniques.