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August, 2010
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Web Design Edinburgh

Before we begin, it is important that you answer one question. It is crucial that you are absolutely honest with yourself when answering this question.  In this vast ocean that we refer to as the Internet, would you consider yourself a shark, or shark bait? If you said that you were a shark, I would like to introduce you to our Edinburgh web design services, your one stop shop for everything related to helping your site. As you know, the Internet is an extremely competitive realm and shark bait does not last long. When it comes to individuals seeking web design in Edinburgh you need not look any further. It is highly recommended that you read every single word on this page. By the time you have reached the end of this article, you will no doubt be ready to call upon us for your companies professional web design needs.

Web Design Edinburgh

Are you a shark or shark bait? Image courtesy of Pixar Animation Studios

Let us lay all the cards on the table right here and now. The best way to gain your business is to earn your trust first. The best way to earn your trust is by educating you and arming you with the facts. There are many aspects of graphic web design; in fact, there are volumes of books specifically written on the subject matter. Our goal is to give you enough information to allow you to make a decision that is best for your company.

What Type Of Website Do You Need?

Before actively seeking web design, it is important that you are crystal-clear on the goal of your website. Will your website serve as a simple brochure site? A brochure site is a site that is meant to inform others of what it is that your company has to offer. Most brochure websites are just used as a reference for prospective clients. In some cases, things such as on page optimization, and off page optimization are not necessary. The reason being most companies will promote their brochure site using traditional means such as trade show banners, radio promotions, magazine advertisements, etc. . . This type of website does not require a lot of maintenance, and in most cases can be updated quarterly or as needed.

If you are looking to sell a product and/or service on your website this is an entirely different entity. This type of website requires the web design services of an ecommerce web design specialist. You will have to consider the various types of ecommerce website design. Will you be selling a single product and/or service, or will your ecommerce site require a shopping cart? What type of payments will you accept? Will you be shipping physical products or digital downloads? If you are offering a service, does the prospect have to take an action such as call to set an appointment, or can everything be done online? These are just a few of the questions that you need to be prepared to answer when considering web design development.

Choosing The Right Web Site Design Company

How do you determine which is the best web design company for you? In choosing a company or design team to work with, one of the most important aspects that you need to consider is customer service. You should always choose a professional company that has good customer service before and after the sale. Do not be afraid to ask to see some of their previous work, and ask for actual references that you can speak with.

If you were to search for “web design Edinburgh“, you would literally be blown away at how many web design companies you have to choose from. Practically anyone with a computer nowadays considers themselves to be a web design expert. However, their credentials begin to break down once you begin discussing the different areas of web design such as flash web design, SEO web design, and design prices. This is where many shark bait web companies begin to crumble. Just because you want a flash design website does not mean that is what is best for your business. For example if your company is planning to generate organic traffic, then a flash-based website may not be beneficial to your company. No one will dispute the fact that flash is an excellent web design tool, and just like any tool there is a right time and a wrong time to use it. It is the duty and obligation of a knowledgeable design firm to help the client choose the best tool for the job at hand.

Here at Edinburgh SEO Services we understand that your success is our success. We do not want to provide you with good service; exceptional service is our expectation. We want to be the only web design team that you will ever need. We have experience in everything from ecommerce web site design, to html web design and trust me when we say it does not stop there, we are constantly evolving.

Web Design Costs

Web design pricing is another area where you can easily identify an amateur web design firm from professional firms. Imagine for a moment calling a doctor and asking how much does he charge to do surgery. Chances are the receptionist would immediately hang up on you. The reason being, it is literally impossible to diagnose a patient without first doing some sort of assessment. The same principals apply when it comes to website services. Never trust a company who is willing to quote you a web design cost, or offer you their web design consulting services without knowing exactly what it is you that you need.

It is not possible for any web company to quote you a web design price without fully understanding your company’s objectives. It goes without saying that your business wants affordable web design. However their is a huge difference between affordable, cheap, and free – remember the old adage you get what you pay for that saying has and always will hold true. Most reputable web design firms will offer a variety of web design packages, and if none of those suits your needs, they should have web design developers that have the ability to create a web design concept that will meet your companies budget.

Web Design Hosting

In the first stages of development, most businesses are busy focusing on the look and functionality of their website. When in essence they should be focusing on web design and hosting. What sense does it make if you have the best website on earth, and nowhere to host your website?

It is always better to work with the web hosting company that is recommended by your web designer if possible. Chances are they have been working with the same web source for a long period of time and they have a firm understanding of how things are setup, which will benefit you and your company in the long run.

Quick Review

So far, in his article we pointed out some hard-hitting points that should have the wheels in your head turning. I would also like to point out at this point when you think “web designers Edinburgh” you should be thinking Edinburgh SEO Services.

Do you remember at the beginning of this article you said that you would rather be a shark than shark bait? I hope so, because we are about to get into deep waters. I am talking about waters where most web designers begin to drown. Continue reading, but remember you have been warned the waters are about to get deep!

Website Design Edinburgh

It does not matter if you are searching online for “web designer Edinburgh”, “web site design Edinburgh” or “web page design Edinburgh” all paths lead to dinburgh SEO Services. We have all bases covered, and can meet or exceed your expectations when it comes to selecting the right web design prices that fits your budget. We understand that the state of the economy is affecting everyone, and it is important to us that you succeed. We are not a fly by night company, we are here for the long hall and it is our mission to build a long term relationship with you. We go way beyond simply offering you a service; we want to help you put together a strategic battle plan that will aid your company in reaching its goals.

Some say a painter is only as good as his or her tools. If that is the case Edinburgh SEO Services are clearly the leader when it comes to designing high quality websites. We only work with the latest cutting-edge technology and software, and all of our software is up to date. In this industry, you can be left behind at the blink of an eye. It is beneficial to you and your company that you work with a team that is knowledgeable about what is going on in the industry. We understand that you are busying focusing on your business and doing everything possible to offer high quality products and or services to your end consumer.

Once you choose us to handle your company’s online needs, you can rest assured that you are in good hands. You never have to worry about what is going on, because we firmly believe in keeping our clients up to date. You never have to worry about what happens to your website if the online market changes, we will advise you on what changes you should make in order to maximize your online presence.

At this point, you should have an idea of what you want as far as your businesses web design goes. You should have a crystal-clear picture of what web design service you will need. You should understand the difference between affordable website design and cheap web design, and the phrase “free web design” should not even be in your vocabulary, especially if you are a serious about maximizing the potential of your Internet web design.

When we say we have all basis covered that is exactly what we mean. Even if you already have your own web designer, we can still be of great service to your company and will be more than willing to serve your company in a web consulting capacity. We work along side your web designer helping them complete their web site design task in a timely fashion.

There is no such thing as a project that is too big or too small. With proper planning we can help your company to quickly and easily accomplish your web development goals and provide you with top-notch business web design. Our level of professionalism and customer service is second to none.

As a company, we made the decision ourselves that it is better to be sharks than shark bait. We are hoping that you make the same decision for your company when it comes to choosing the right team to create and maintain your web presence.

If you have taken the time to read this article up until this point, it only makes sense that you take the next logical step and contact us. Let us communicate with one another and see what we can come up. We would love to hear your current ideas, and to learn about your company. Share with us what your future aspirations are, what your vision is for your company today, as well as in the future as far as interacting with your clients online. Let us review your current website, and maybe give you a few strategies that you can instantly apply that may make a difference today. If you do not currently have a website, that is fine as well. Let us put together a few ideas that we feel may work for you.

You have nothing to lose and everything to gain. Worse case scenario you walk away with more knowledge than you came in with regarding web design and development, and we have made a new friend that will be more than happy to recommend our services to their fellow colleagues. Our web design company’s goal is to serve you.

Random Testimonial

  • ~ PPC Advertising – 7 Alternatives to Google AdWords

    "If you are a webmaster trying to drive traffic to your website, you have probably heard of, or used, Google AdWords. They are the biggest name in pay-per-click marketing, and rightfully so. But if you want a well-rounded campaign, consider some of these other PPC advertising sources: 1. Yahoo Search Marketing 2. Microsoft adCenter 3. Bidvertiser 4. MIVA 5. Kontera 6. Kanoodle 7. 7Search

    Yahoo Search Marketing

    Everyone has certainly heard of Yahoo. They offer a PPC advertising program similar to that of Google AdWords. When surfers do a search on Yahoo, ads appear on the search results page at the top of and to the right of the results. You can also run ads on their content network which are similar to Adsense ads.

    Microsoft adCenter

    When you advertise with adCenter, your ads will show up in Bing search results. They show up at the top of and to the right of the results. It provides many of the same features as AdWords: keyword research tool, geo-targeting, demographic targeting, time of day and day of week display options and more.

    Bidvertiser

    Bidvertiser has several formats of ads that publishers put on their websites: banners, skyscrapers, rectangles, buttons and free design. Advertisers choose keywords and create ads for publishers to use. These come up randomly on content websites. Publishers can also sell ads to advertisers who want to target a specific website.

    MIVA

    MIVA displays advertiser's ads on both content networks and search engines through keyword and category bidding. They aim for quality content in their network. Advertisers can choose from display ads, mouse-overs and text links in the content of the page.

    Kontera

    Kontera displays attractive ads in a mouse-over popup box. The advertiser chooses the appropriate keywords for the ad, and when they match the content of a Web page, the Kontera script underlines the keyword in the text. As readers move the mouse over a keyword, they can read the ad and click it to get more information.

    Kanoodle

    Kanoodle is its own search engine. Ads are place at the top and to the right of search results. You can set your account up to automatically monitor bids to ensure your ad is always at the top of the results pages.

    7Search

    Advertisers can get recommended keywords and upload bulk lists of keywords for their marketing campaigns. 7Search claims to have a better rate of return on advertising money than Google and Yahoo, claiming to have higher quality search results. You can place ads on search results and website content. If your first thought about PPC was that it was AdWords, think again. You have a lot of options: This is only seven of them. Your best bet is to try a few of them and track your results. You may find them to be better because you have less competition. You may also find that your campaign is less expensive through one of these alternatives. This is in no way to say to not use AdWords, just to supplement"

  • Read more testimonials »

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